Analyze Campaign Data

You can analyze data for campaigns by downloading campaign results or recipient lists or by analyzing campaign results from the Queries tab.

Download recipients

You can download a file that contains a list of campaign recipients (Amperity IDs) who belonged to a recipient group for a delivered campaign.

Important

For recurring campaigns, each date on which that campaign was sent must be selected, and then downloaded individually.

To download campaign recipients

  1. From the Campaigns tab, choose a campaign, and then from the    menu, choose Download recipients. This opens the Download Recipients dialog.

  2. Select the delivery date for the campaign.

  3. Click Download. This downloads a CSV file to your local computer with two columns: one for the Amperity ID and the other for the recipient group ID.

Download results

You can download a file that contains a list of campaign results.

For example, a daily campaign has a launch date of March 7. From the Download Results dialog, select “March 7” and 4 days. The downloaded file will show one row of data for each recipient group for every email address (as identified by the Amperity ID) that recieed the campaign on March 7-10.

To download campaign results

  1. From the Campaigns tab, choose a campaign, and then from the    menu, choose Download results. This opens the Download Results dialog.

  2. Select the list delivery date.

  3. Select the date range for which you want to pull data. The first is the date from which data should begin, and the second is an integer that represents the number of days for which results should be downloaded.

  4. Click Download.