Send query results to Sailthru

Sailthru is a cross-channel marketing platform built to deliver personalized experiences for consumers across email, web, and mobile channels.

Use Amperity to manage email address lists in Sailthru. Build a query using the email field and then send the results of that query to Sailthru. The audience list will be updated to match the query.

Note

This destination uses the Sailthru API .

This topic describes the steps that are required to send email address lists to Sailthru from Amperity:

  1. Build a query

  2. Add orchestration

  3. Run orchestration

Note

Sailthru must be enabled before you can configure an orchestration to send query results. Ask your DataGrid Operator or Amperity representative to enable Sailthru for your tenant.

Extended profile attributes

You can extend audiences that are sent to Sailthru by including extended profile attributes.

The following SQL query shows how to return results that map to Sailthru field naming requirements:

SELECT
  address AS postal_address
  ,address2 AS postal_address2
  ,birthdate AS birth_date
  ,city AS postal_city
  ,country
  ,full_name AS name
  ,gender
  ,given_name AS first_name
  ,phone
  ,postal AS postal_code
  ,surname AS last_name
  ,state AS postal_state
FROM Customer360

Note

Sailthru field names are case sensitive and cannot start with a number. Review the list of extended profile attributes that are supported by Sailthru.

Build query

The default audience list in Sailthru requires only an email address. This requires a simple SELECT statement that returns only the Amperity ID and its associated email address:

SELECT
  ,amperity_id AS "Amperity ID"
  ,email AS "Email"
FROM Customer360

Add orchestration

An orchestration defines the relationship between query results and a destination, including the location to which those query results will be sent and the frequency at which the orchestration will be run.

To add an orchestration

  1. From the Destinations tab, click Add Orchestration. This opens the Add Orchestration dialog box.

  2. From the Object Type drop-down, select Query.

  3. From the Object drop-down, select the query for which results will be sent to Sailthru.

  4. From the Destination drop-down, select a destination that is configured for sending data to Sailthru.

  5. From the Data Template drop-down, select a data template.

  6. Verify all settings.

  7. Set the workflow to Manual. (You can change this to automatic later, after verifying the end-to-end workflow.)

  8. Click Save.

Run orchestration

Run the orchestration manually to validate that it works.

To run the orchestration

  1. From the Destinations tab, under Orchestrations, open the    menu for the Sailthru orchestration, and then select Run.

  2. The Status column for the orchestration will update to say “Waiting to start…”, after which the notifications pane will update to include a notification that shows the current status.

  3. When the orchestration has run successfully, the status is updated to “Completed”.