Send results to Adobe Customer Attributes

Adobe Customer Attributes is a component of Adobe Experience Cloud that enables users to upload visitor information (customer attributes), and then make those details available to Adobe Target and Adobe Analytics.

This topic describes the steps that are required to send CSV files to Adobe Customer Attributes from Amperity:

  1. Build a query

  2. Add orchestration

  3. Run orchestration

Note

Adobe Customer Attributes must be enabled before you can configure an orchestration to send query results. Ask your DataGrid Operator or Amperity representative to enable Adobe Customer Attributes for your tenant.

Build query

You may need to build a query that shapes the data so that fields in the output are mapped to the fields required by Adobe Customer Attributes. Data shaping is typically required only one time.

You can do this in the following ways:

  1. Add a SQL table (using Spark SQL) to the customer 360 database that selects PII fields from the Customer_360 table, and then outputs them to a table with columns that map to the required naming patterns.

    Note

    PII fields may require SHA-256 hashing or using the CAST() function to convert to a UUID.

  2. Add a SQL query (using Presto SQL) that filters within the query, and then outputs results that map to the required patterns.

    Note

    PII fields may require SHA-256 hashing or using the CAST() function to convert to a UUID.

The correct approach here depends on the data and the desired use case (or cases) for downstream workflows.

Add orchestration

An orchestration defines the relationship between query results and a destination, including the location to which those query results will be sent and the frequency at which the orchestration will be run.

To add an orchestration

  1. From the Destinations tab, click Add Orchestration. This opens the Add Orchestration dialog box.

  2. From the Object Type drop-down, select Query.

  3. From the Object drop-down, select the query for which results will be sent to Adobe Customer Attributes.

  4. From the Destination drop-down, select a destination that is configured for sending data to Adobe Customer Attributes.

  5. From the Data Template drop-down, select a data template.

  6. Verify all settings.

  7. Set the workflow to Manual. (You can change this to automatic later, after verifying the end-to-end workflow.)

  8. Click Save.

Run orchestration

Run the orchestration manually to validate that it works.

To run the orchestration

  1. From the Destinations tab, under Orchestrations, open the    menu for the Adobe Customer Attributes orchestration, and then select Run.

  2. The Status column for the orchestration will update to say “Waiting to start…”, after which the notifications pane will update to include a notification that shows the current status.

  3. When the orchestration has run successfully, the status is updated to “Completed”.