Send email lists to Mailchimp

Note

This topic contains information about configuring a destination that sends query results to Mailchimp using orchestrations. To configure a destination that sends audiences to Mailchimp using campaigns see this topic .

Mailchimp is an automation platform for email marketing. Use the Mailchimp API to manage audiences in Mailchimp.

Note

This destination uses the Mailchimp Marketing API .

Get details

Review the following details before configuring credentials for Mailchimp and before configuring Amperity to send email lists to Mailchimp.

Detail 1.

Credential settings

API key

Required

Required. The API key for your Mailchimp account.

Detail 2.

Required configuration settings

Data center

Required

The data center ID. This is appended to the API key after the hyphen.

Configure credentials

Configure credentials for Mailchimp before adding a destination.

An individual with access to Mailchimp should use SnapPass to securely share “API key” details with the individual who will configure Amperity.

To configure credentials for Mailchimp

Step 1.

From the Settings page, select the Credentials tab, and then click the Add credential button.

Step 2.

In the Credentials settings dialog box, do the following:

From the Plugin dropdown, select Mailchimp.

Assign the credential a name and description that ensures other users of Amperity can recognize when to use this destination.

Step 3.

The settings that are available for a credential are determined by the credential type. For the “mailchimp” credential type, configure settings, and then click Save.

API key

Required

Required. The API key for your Mailchimp account.

Add destination

Use a sandbox to configure a destination for Mailchimp. Before promoting your changes, send a test audience, and then verify the the results in Mailchimp. After the end-to-end workflow has been verified, push the destination from the sandbox to production.

To add a destination for Mailchimp

Step 1.

Open the Destinations page, and then click the Add destination button.

Add

To configure a destination for Mailchimp, do one of the following:

  1. Click the row in which Mailchimp is located. Destinations are listed alphabetically and you can scroll up and down the list.

  2. Search for Mailchimp. Start typing “mail”. The list will filter to show only matching destinations. Select “Mailchimp”.

Step 2.

Select the credential for Mailchimp from the Credential drop-down, and then click Continue.

Tip

Click the “Test connection” link on the “Configure destination” page to verify that Amperity can connect to Mailchimp.

Step 3.

In the “Destination settings” dialog box, assign the destination a name and description that ensures other users of Amperity can recognize when to use this destination.

Configure business user access

By default a destination is available to all users who have permission to view personally identifiable information (PII).

Enable the Admin only checkbox to restrict access to only users assigned to the Datagrid Operator and Datagrid Administrator policies.

Enable the PII setting checkbox to allow users with limited access to PII access to this destination.

Restricted PII access is enabled when the Restrict PII access policy option that prevents users who are assigned to that option from viewing data that is marked as PII anywhere in Amperity and from sending that data to any downstream workflow.

Step 4.

Configure the following settings, and then click “Save”.

Data center

Required

The data center ID. This is appended to the API key after the hyphen.

List ID (Required at orchestration)

The audience ID to which Amperity will write. (This is sometimes referred to as the list ID.)

List name (Required at orchestration)

The name of an email list in Mailchimp that will be managed by Amperity.

Tag name (Required at orchestration)

A Mailchimp tag to be applied to all audience list members. For example: “Added by Amperity”. If this tag does not exist in Mailchimp, it will be associated to all audience members added by Amperity.

Step 5.

After this destination is configured, users may configure Amperity to:

  • Use orchestrations to send query results

  • Use orchestrations and campaigns to send audiences

  • Use orchestrations and campaigns to send offline events

to Mailchimp.