Preferred store intervals

Preferred store interval attributes identify the store with the greatest number of orders during the specified time period. Preferred store ID attributes are available at the following intervals:

• L30D Preferred Store ID (30 days)

• L3M Preferred Store ID (3 months)

• L6M Preferred Store ID (6 months)

• L12M Preferred Store ID (12 months)

• LY12M Preferred Store ID (12-to-24 months)

• Lifetime Preferred Store ID (Lifetime)

Use in segments

You can access 30 day preferred store intervals directly from the Segment Editor. To add these attributes to your segment, click Add criteria, select the Transaction Attributes Extended table, select a preferred store interval attribute, and then apply a condition.

Available conditions

The following table lists the conditions that are available to preferred store interval attributes.

Note

Preferred store interval attributes have a String data type. All String data types share the same set of conditions. Recommended conditions for preferred store interval attributes are identified with “  Recommended” and conditions with more limited use cases are identified with “  Not recommended”.

Condition	Description
is	Recommended is to return an audience that is associated with the specified store.
is blank	Not recommended is blank to return an audience that is not associated with any store.
is in list	Recommended is in list to return an audience that is associated with any store in the list.
is like	is like to return an audience that is associated with any store that shares the same set of specified characters.
is not	is not to return an audience that is associated with any store that is not the specified store.
is not in list	Not recommended is not in list to return an audience that is not associated with any store in the list.
is not like	Not recommended is not like to return an audience that is not associated with any store that shares the same set of specified characters.
is not blank	Not recommended is not blank to return an audience that is associated with any store.
is not NULL	is not NULL returns customer records that have a value.
is NULL	is NULL returns customer records that do not have a value.