Preferred store intervals

Preferred store interval attributes identify the store with the greatest number of orders during the specified time period. Preferred store ID attributes are available at the following intervals:

  • L30D Preferred Store ID (30 days)

  • L3M Preferred Store ID (3 months)

  • L6M Preferred Store ID (6 months)

  • L12M Preferred Store ID (12 months)

  • LY12M Preferred Store ID (12-to-24 months)

  • Lifetime Preferred Store ID (Lifetime)

Use in segments

You can access 30 day preferred store intervals directly from the Segment Editor. To add these attributes to your segment, click Add criteria, select the Transaction Attributes Extended table, select a preferred store interval attribute, and then apply a condition.

Choose a preferred store interval attribute from the Segment Editor.

Available conditions

The following table lists the conditions that are available to preferred store interval attributes.

Note

Preferred store interval attributes have a String data type. All String data types share the same set of conditions. Recommended conditions for preferred store interval attributes are identified with “  Recommended” and conditions with more limited use cases are identified with “  Not recommended”.

Condition

Description

is

  Recommended

is to return an audience that is associated with the specified store.

is blank

  Not recommended

is blank to return an audience that is not associated with any store.

is in list

  Recommended

is in list to return an audience that is associated with any store in the list.

is like

is like to return an audience that is associated with any store that shares the same set of specified characters.

is not

is not to return an audience that is associated with any store that is not the specified store.

is not in list

  Not recommended

is not in list to return an audience that is not associated with any store in the list.

is not like

  Not recommended

is not like to return an audience that is not associated with any store that shares the same set of specified characters.

is not blank

  Not recommended

is not blank to return an audience that is associated with any store.

is not NULL

is not NULL returns customer records that have a value.

is NULL

is NULL returns customer records that do not have a value.