Amperity Reference¶
Key concepts¶
Sources
Pull data to Amperity from any data source. APIs, cloud-based storage, sharing, SFTP.
Stitch
Build highly accurate customer profiles that power your brand’s marketing campaigns.
Customer profiles
Customer profiles are the foundation for your brand’s marketing activity.
Audiences
Use segments and queries to build any type of audience.
Workflows
Monitor the current status of all workflows. View details for all steps in a workflow.
Activations
Activate audiences to any downstream marketing application or workflow.
Components¶
Activation IDs
Activations
Ai Assistant
AmpAI
APIs
Attribute types
Campaigns
Connected systems
Connection types
Consumer privacy
Courier groups
Couriers
Dashboards
Data Explorer
Data lineage
Data tables
Databases
Destinations
Domain tables
Feeds
File formats
File uploads
Journeys
Orchestration groups
Orchestrations
Policies
Predictive models
Presto SQL
Purchase behaviors
Queries
Recent activity
Resource groups
Sandboxes
Segments
Segment Editor
Semantics
Settings
Single sign-on (SSO)
Spark SQL
Stitch
Stitch benchmarks
Stitch results
Workflows