Average number of items

Average number of items attributes identify the average order sizes (or “number of items purchased”) during the specified time period. Average number of items attributes are available at the following intervals:

• L30D Average Num Items (30 days)

• L3M Average Num Items (3 months)

• L6M Average Num Items (6 months)

• L12M Average Num Items (12 months)

• LY12M Average Num Items (12-to-24 months)

• Lifetime Average Num Items (Lifetime)

Use in segments

You can add average number of items interval attributes to a segment from the Segment Editor. Click Add condition, and then choose Attributes.

Enter “average num items” into the search feature to filter the list of available attributes. Choose an interval to add the attribute to a segment. Select an operator, and then finish defining the conditions for how this attribute should be applied to the segment.

Available operators

The following table lists the operators that are available to these attributes.

Note

These attributes have a Decimal data type. All Decimal data types share the same set of operators. Recommended operators for this attribute are identified with “ More useful” and operators with more limited use cases are identified with “ Less useful”.

Operator	Description
is	Returns a specific average number of items, such as “4.20”, “7”, or “5.10”. Tip Use the following operators to return a range of averages instead of a specific average: is between, is greater than, is greater than or equal to, is less than, and is less than or equal to.
is between	More useful Returns a range of items that is between the specified averages.
is greater than	More useful Returns average number of items that are greater than the specified average number of items.
is greater than or equal to	More useful Returns average number of items that are greater than or equal to the specified average number of items.
is in list	Less useful Avoid using the is in list condition; individual average number of items are not typically made available in a list.
is less than	More useful Returns average number of items that are less than the specified average number of items.
is less than or equal to	More useful Returns average number of items that are less than or equal to the specified average number of items.
is not	Less useful Avoid using the is not condition. For example, if you specified “4.50” then any average number of items less than or equal to “4.49” and any average number of items greater than or equal to “4.51” would be returned.
is not between	Less useful Discovers outlier discount amounts. For example, if most of your average number of items are between “2.10” and “3.20”, use “2.10” and “3.20” to return averages that were less than and greater than those values.
is not in list	Less useful Avoid using the is not in list condition when individual profit amounts are not made available as a list.
is not NULL	Returns customer records that have a value, such as “4.10”, “10”, and “.90”, but also “ “ (a space) and “0” (zero). If the record has any value it will be returned.
is NULL	Returns customer records that do not have a value.