Send query results to Adobe Customer Attributes

Adobe Customer Attributes is a part of Adobe Experience Cloud. Upload visitor information as a set of customer attributes, and then make those attributes available to Adobe Target and Adobe Analytics.

This topic describes the steps that are required to send CSV files to Adobe Customer Attributes from Amperity.

  1. Build a query

  2. Add orchestration

  3. Run orchestration

Caution

This destination is available for sending query results to Adobe Customer Attributes after it is configured by a Datagrid Operator or your Amperity representative.

If this destintion cannot be selected from the campaigns editor or activations canvas ask your Datagrid Operator or Amperity representative to configure a destination for sending sending query results to Adobe Customer Attributes.

Build query

You may need to build a query that shapes the data so that fields in the output are mapped to the fields required by Adobe Customer Attributes. Data shaping is typically required only one time.

You can do this in the following ways:

  1. Add a SQL table (using Spark SQL) to the customer 360 database that selects PII fields from the Customer 360 table, and then outputs them to a table with columns that map to the required naming patterns.

    Note

    PII fields may require SHA-256 hashing or using the CAST() function to convert to a UUID.

  2. Add a SQL query (using Presto SQL) that filters within the query, and then outputs results that map to the required patterns.

    Note

    PII fields may require SHA-256 hashing or using the CAST() function to convert to a UUID.

The correct approach here depends on the data and the desired use case (or cases) for downstream workflows.

Add orchestration

An orchestration defines the relationship between query results and a destination, including the destination and the frequency at which an orchestration runs.

To add an orchestration

  1. Open the Activations page, select the Orchestrations tab, and then click the Add orchestration button. This opens the Add orchestration dialog box.

  2. From the Object type dropdown, select Query.

  3. From the Object dropdown, select the query for which results will be sent to Adobe Customer Attributes.

  4. From the Destination dropdown, select a destination that is configured for sending data to Adobe Customer Attributes.

  5. Verify all settings.

  6. Set the workflow to Manual. (You can change this to automatic later, after verifying the end-to-end workflow.)

  7. Click Save.

Run orchestration

Run the orchestration manually to validate that it works.

To run the orchestration

  1. Open the Activations page, select the Orchestrations tab, and then open the    menu for the Adobe Customer Attributes orchestration. Select Run.

  2. The Status column for the orchestration will update to say “Waiting to start…”, after which the notifications pane will update to include a notification that shows the current status.

  3. When the orchestration has run successfully, the status is updated to “Completed”.