Total items

Total items is a collection of attributes that represent the number of items that were purchased as part of a customer’s first, second, or most recent recent order.

Use in segments

You can access total items attributes directly from the Segment Editor. To add these attributes to your segments, click Add criteria, select the Transaction Attributes Extended table, select one of First Order Total Items, Latest Order Latest Items, or Second Order Second Items, apply a condition, and then specify a value.

Available conditions

The following table lists the conditions that are available to total items attributes.

Note

Total items attributes have an Integer data type. All Integer data types share the same set of conditions. Recommended conditions for this attribute are identified with “  More useful” and conditions with more limited use cases are identified with “  Less useful”.

Condition

Description

is

Returns customer records with values that match the specified number of items in the order.

is between

  More useful

Returns customer records with values that are between the specified number of items in the order.

For example: if is between is set to 10 and 20, then customer records with at least 11 (but not more than 19) total items will be returned.

  More useful

is greater than

Returns customer records with values that are greater than the specified number of items in the order, not including the specified number of items.

For example: if is greater than is set to 10, then customer records with 11 (or more) total items will be returned.

  More useful

is greater than or equal to

Returns customer records with values that are greater than or equal to the specified number of items in the order, including the specified number of items.

For example: if is greater than or equal to is set to 10, then customer records with 10 (or more) total items will be returned.

is in list

Returns customer records with values that match the number of items in the order that are specified in a list.

is less than

Returns customer records with values that are less than the specified number of items in the order, not including the specified number of items.

For example: if is less than is set to 20, then customer records with 19 (or fewer) total items will be returned.

is less than or equal to

Returns customer records with values that are less than or equal to the specified number of items in the order, including the specified number of items.

For example: if is less than or equal to is set to 20, then customer records with 20 (or fewer) total items will be returned.

is not

  Less useful

Returns customer records with values that do not match the specified number of items in the order.

is not between

  Less useful

Returns customer records with values that are not between the specified number of items in the order, not including the specified number of items.

For example: if is not between is set to 12 and 24, then customer records with at least 25 (but not more than 11) total items will be returned.

is not in list

  Less useful

Returns customer records with values that do not match the number of items in the order that are specified in the list.

is not NULL

Returns customer records that have a value.

is NULL

Returns customer records that do not have a value.