Profit amounts

Profit represents the amount earned when an item or unit of an item are sold or when an order is completed:

• Item profit represents the amount of profit that is earned when all units of an item are sold.

• Order profit is the amount of profit that is earned from a single transaction.

• Unit profit represents the amount of profit that is earned when a single unit of an item is sold.

Use in segments

You can access profit amounts attributes directly from the Segment Editor. To add these attributes to your segments, click Add criteria, select the Unified Itemized Transactions table (for Item Profit and Unit Profit) or the Unified Transactions table (for Order Profit), apply a condition, and then specify a value.

Available conditions

The following table lists the conditions that are available to these attributes.

Note

These attributes have a Decimal data type. All Decimal data types share the same set of conditions. Recommended conditions for this attribute are identified with “  More useful” and conditions with more limited use cases are identified with “  Less useful”.

Condition	Description
is	Less useful Returns a specific profit amount, such as “4.25”, “12.00”, or “38.50”. Tip Use the following conditions to return a range of profit amounts instead of a specific amount: is between, is greater than, is greater than or equal to, is less than, and is less than or equal to.
is between	More useful Returns a range of profit amounts that are between the specified profit amounts.
is greater than	More useful Returns profit amounts that are greater than the specified profit amount.
is greater than or equal to	More useful Returns profit amounts that are greater than or equal to the specified profit amount.
is in list	Less useful Avoid using the is in list condition; individual profit amounts are not typically made available in a list.
is less than	More useful Returns profit amounts that are less than the specified profit amount.
is less than or equal to	More useful Returns profit amounts that are less than or equal to the specified profit amount.
is not	Less useful Avoid using the is not condition. For example, if you specified “11.99” then any profit amounts less than or equal to “11.98” and any profit amounts greater than or equal to “12.00” would be returned.
is not between	Less useful Discovers outlier profit amounts. For example, if most of your profit amounts are between “11.99” and “82.99”, use “11.99” and “82.99” to return profit amounts that were less than and greater than those values.
is not in list	Less useful Avoid using the is not in list condition when individual profit amounts are not made available as a list.
is not NULL	Returns customer records that have a value, such as “4.99”, “5.99”, and “27.22”, but also ” ” (a space) and “0” (zero). If the record has any value it will be returned.
is NULL	Returns customer records that do not have a value.