Send user and events data to Insider One

Insider One is a growth management platform (GMP) for marketers. Personalize user experiences across web, app, web push, email, and SMS. Use advanced segmentation, behavioral insights, product recommendations and active communication widgets to boost customer engagement and conversions.

Send user and events data to Insider One using Amperity Bridge for Snowflake, and then import the tables from Snowflake to Insider One.

To configure Amperity to send data tables to Insider One

Step one.

Create tables for user and events data

Configure user and events data tables in your customer 360 database. These tables can be built from standard output, such as the Unified Itemized Transactions, Transaction Attributes Extended, and Customer 360 tables or from custom tables built using Spark SQL.

Step two.

Configure Amperity Bridge for Snowflake

Amperity Bridge for Snowflake is a first-class integration that uses secure Data Sharing to enable bi-directional data access between Amperity and Snowflake without copying data or scheduling ETL workloads.

Configure Amperity Bridge for Snowflake to share user and events tables in Amperity with Snowflake.

Step three.

Sync user and events data with Snowflake

You can configure Amperity to share any combination of schemas and tables that are available from the Customer 360 page.

Use the Select tables dialog box in the bridge configuration for Snowflake to select any combination of user and events tables.

Select schemas and tables to be shared.

When finished, click Save.

Step four.

Share user and events data from your Snowflake account

Share user and events data from your Snowflake account using the Snowflake integration in Insider One.