About credentials

Use the Credentials page to view and manage credentials for data sources and destinations. Any credential that you add from the Sources or Destinations page is available from the Credentials page. You may also define credentials directly from this tab.

Credentials.

In some cases, surces and destinations may use the same credentials, such as for an SFTP site or Amazon S3 bucket.

To add credentials

Step 1.

From the Settings page, select the Credentials tab, and then click the Add credential button.

Step 2.

In the Credentials settings dialog box, do the following:

From the Plugin dropdown, select the name of application for which credentials are configired.

Assign the credential a name and description that ensures other users of Amperity can recognize when to use this destination.

Step 3.

The settings that are available for a credential are determined by the credential type. For the selected credential type, configure settings, and then click Save.

OAuth credentials only

A refresh token is generated by the OAuth process and authorizes Amperity to send data to the name of application for which credentials are configired. The value for the refresh token is updated automatically.

Credentials by plugin

The following sections list the credentials for each of the destinations that are available in Amperity.

ActiveCampaign

ActiveCampaign is an automation platform for ecommerce, business-to-consumer, and business-to-business that helps you use email and SMS marketing to reach, nurture, convert, and grow your customer base.

ActiveCampaign requires the following credentials:

API key

The API key for your the name of application for which credentials are configired account.

Base URL

The base URL for your the name of application for which credentials are configired account. For example: https://<your-account>.api-us1.com/api/3/.

Amazon S3

Amazon Simple Storage Service (Amazon S3) stores customer data files of any size in any file formats.

Amazon S3 supports the following credential types:

IAM role-to-role credentials require the name of the Amazon S3 bucket and the target role ARN. Amperity will provide the values for the Amperity role ARN and the external ID.

IAM credentials require the name of the Amazon S3 bucket, the IAM access key, and the IAM secret key. An IAM role ARN is optional.

Axciom

Acxiom collects, analyzes, and sells information about customers and businesses for use with targeted advertising campaigns.

See SFTP.

Adobe Campaign

Adobe Campaign is a cloud-based service that manages direct marketing campaigns, leads, resources, customer data, and analytics.

See SFTP.

Adobe Customer Attributes

Adobe Customer Attributes is a component of Adobe Experience Cloud that enables users to upload visitor information (customer attributes), and then make those details available to Adobe Target and Adobe Analytics.

See SFTP.

Adobe Experience Platform

Adobe Experience Platform is a component of Adobe Experience Cloud that transforms data into robust customer profiles that update in real-time and help marketers understand how to optimize customer experiences across every channel.

See SFTP.

Adobe Marketo

Adobe Marketo is marketing automation software that streamlines, automates, and measures marketing tasks and workflows.

Adobe Marketo requires the following credentials:

Client ID and client secret

A client ID is a unique identifier. A client secret is a unique string. Together they are used to generate an access token that authorizes access to the Adobe Marketo REST API.

The client ID and secret are provided by custom services within the name of application for which credentials are configired.

Subdomain

The subdomain in the name of application for which credentials are configired in which Amperity will manage audiences.

Airship

Airship is a customer engagement platform that helps marketers connect with their customers across every stage of the customer lifecycle.

See SFTP.

Amazon Ads

Amazon Ads is an online advertising platform that helps brands meet their audiences where they shop, read, listen, and watch.

See OAuth.

Attentive

Attentive is an automation platform for email and SMS marketing. Use the Subscriptions and Custom Attributes endpoints to extend customer profiles in Attentive with attributes from Amperity.

Use the subscriber segment upload process to manage lists of customers.

Attentive requires the following credentials:

API key

The API key for your the name of application for which credentials are configired account.

Azure Blob Storage

Azure Blob Storage is an object storage solution for the cloud that is optimized for storing massive amounts of unstructured data.

Azure Blob Storage supports the following credential types:

Connection string credentials a connection string and the name of the Azure Blob Storage container.

Shared access signature credentials require the account name, a shared access signature, and the name of the Azure Blob Storage container.

Storage URI credentials require a storage URI and the name of the Azure Blob Storage container.

BazaarVoice

Bazaarvoice allows retailers to manage user-generated content on their website.

See SFTP.

Bluecore

Bluecore is a marketing technology company that intelligently connects casual shoppers to products with the goal of transforming those casual shoppers into lifetime customers.

See SFTP.

Braze

Braze is a leading marketing automation platform that allows users to create custom experiences based on sophisticated customer attributes and segments, then map those experiences to campaigns.

Braze requires the following credentials:

API key

Required. The API key for your the name of application for which credentials are configired account.

Camelot SMM

Camelot SMM provides marketing strategies and media services to top brands of all sizes, leveraging data, technology, and industry-leading experience.

See SFTP.

Cordial

Cordial is a cross-channel marketing and data platform that collects all of your customer data in one platform for use with audience segments, trends, and automated customer experiences.

Cordial requires the following credentials:

API key

Required. The API key for your the name of application for which credentials are configired account.

API URL

Required. The API URL for your the name of application for which credentials are configired account. May be one of the following: https://api.cordial.io/ or https://api.usw2.cordial.io/.

Criteo

Criteo is a commerce media platform that helps marketers and media owners manage and scale campaigns. Send audiences to Criteo, and then advertise to customers across paid media, including connected TV (CTV), banner ads, and video ads.

See OAuth.

Cross Country Computer

Cross Country Computer specializes in strategic solutions for companies that are seeking to evolve their marketing methods around acquiring, retaining, and developing valuable customers.

See SFTP.

Dynamics 365 Marketing

Dynamics 365 Marketing helps you build personalized journeys for real-time and outbound marketing, along with event management capabilities.

Dynamics 365 Marketing requires the following credentials:

Azure tenant ID

The Microsoft Azure tenant ID for your instance of the name of application for which credentials are configired.

Azure client ID and client secret

A client ID and client secret for Microsoft Azure that has permission to access your instance of the name of application for which credentials are configired.

Epsilon Abacus

Epsilon Abacus is a cooperative managed on behalf of all its members to provide data and analytic expertise to help improve your marketing effectiveness and deliver a greater return on your marketing investment.

See SFTP.

Epsilon Conversant

Epsilon Conversant provides services to help marketers recognize, implement and measure the value of personalization solutions.

See SFTP.

Epsilon Targeting

Epsilon Targeting offers market intelligence solutions to better understand multi-channel buying patterns and habits, and then to follow-up with highly personalized messages for better marketing campaign results.

See SFTP.

Experian

Experian provides credit reporting services and scores to businesses and consumers to help protect them from fraud and identity theft.

See SFTP.

Google Cloud Storage

Google Cloud Storage is an online file storage web service for storing and accessing data on Google Cloud Platform infrastructure.

Google Cloud Storage credentials require the name of the storage bucket and the service account key.

Google Customer Match

Google Customer Match uses first-party data that your customers have shared with you to enable advertising across Google—including search (Google Ads) and display advertising (Display & Video 360), the Shopping tab, Gmail, and YouTube—to your customers and to similar audiences.

See OAuth.

HubSpot

HubSpot is a CRM platform built around dedicated hubs for marketing, sales, services, content management, and operations.

See OAuth.

Infutor

Infutor is a consumer identity management platform that helps brands understand their consumers and make informed marketing and risk decisions using a secure, privacy compliant foundation to improve inbound engagements and outbound marketing reach, and to minimize fraud and collections risk.

See SFTP.

Kibo

Kibo offers solutions for customer segmentation and targeting, campaign testing and optimization, 1:1 personalization, audience insights, and customer recommendations.

See SFTP. Previously known as Monetate.

Klaviyo

Klaviyo is an email platform for targeting, personalizing, measuring, and optimizing email and Facebook campaigns.

Klaviyo requires the following credentials:

API key

Required. The API key for your the name of application for which credentials are configired account.

Koupon Media

Koupon Media provides a platform that enables brands and retailers to launch data-driven campaigns that combine loyalty programs and mobile offers for their most valuable customers.

See SFTP.

Listrak

Listrak enables personalized cross-channel interactions that help automate campaigns, build customer loyalty, and increase conversion rates.

Listrak requires the following credentials:

Email client ID and client secret

A client ID and secret for an email integration that is already set up in the name of application for which credentials are configired.

SMS client ID and client secret

A client ID and secret for an SMS integration that is already set up in the name of application for which credentials are configired.

LiveRamp

LiveRamp allows clients to combine customer data from various online and offline sources, centering around the use of web cookies that allow websites to remember visitors.

See SFTP.

Mailchimp

Mailchimp is a cloud-based marketing automation platform and an email marketing service that provides an API for integrating with third-party systems and a web UI for managing email contacts, templates, and lists.

Mailchimp requires the following credentials:

API key

Required. The API key for your the name of application for which credentials are configired account.

Meta Ads Manager

Meta Ads Manager is a unified ad creation tool that your brand can use to create and publish ads to Facebook, Messenger, Instagram and the Meta Audience Network.

See OAuth.

Microsoft Advertising

Microsoft Advertising is a pay-per-click advertising platform that displays ads based on keywords in a user’s search query.

See OAuth.

Microsoft Dataverse

Microsoft Dataverse is secure, cloud-based table storage for business applications, such as those belonging to the Microsoft Power Platform (Power BI, Power Apps, Power Automate, Power Virtual Agents, and Power Pages), Microsoft 365, Microsoft Azure, Dynamics 365, and other standalone applications.

Microsoft Dataverse requires the following credentials:

Azure tenant ID

The Microsoft Azure tenant ID for your instance of the name of application for which credentials are configired.

Azure client ID and client secret

A client ID and client secret for Microsoft Azure that has permission to access your instance of the name of application for which credentials are configired.

Microsoft Dynamics

Microsoft Dynamics CRM is a customer relationship management (CRM) software application that is focused on the supporting sales, marketing, and services. It is part of the Microsoft Dynamics family of business applications.

Microsoft Dynamics requires the following credentials:

Client ID and client secret

A client ID and client secret that has permission to access your instance of the name of application for which credentials are configired.

Neustar

Neustar (a TransUnion company) provides real-time information and analytics for the Internet, risk, digital performance, and defense, telecommunications, entertainment, and marketing industries, and also provides clearinghouse and directory services to the global communications and Internet industries.

See SFTP.

OAuth

OAuth is an open standard for access delegation, commonly used to grant websites or applications access to information on other websites.

A refresh token is generated by the OAuth process and authorizes Amperity to send data to the name of application for which credentials are configired. The value for the refresh token is updated automatically.

Oracle Data Cloud

Oracle Data Cloud is a set of solutions that enable agencies, brands, media platforms, and publishers to use data more effectively and drive better business outcomes.

See SFTP.

Oracle Eloqua

Oracle Eloqua is a marketing automation platform that helps your brand design and manage cross-channel marketing campaigns.

Oracle Eloqua requires the following credentials:

Username

Required. A username with access to the application for which credentials are being configured. This username must be allowed to write data to the remote folder to which Amperity will send data.

Password

The password associated with the the name of application for which credentials are configired username.

Company name

The name of your company, as used within your the name of application for which credentials are configired account.

Oracle Responsys

Oracle Responsys is an email marketing product that helps improve conversions, strengthen customer relationships, and dramatically lessen messaging fragmentation.

See SFTP.

Panda Printing

Panda Printing creates high-quality print and promotional products for businesses of all sizes. If you can think of it, they can print it.

See SFTP.

PebblePost

PebblePost offers a full-stack solution that leverages scaled proprietary data, algorithmic optimization, advanced measurement and analytics, along with a print and mail logistics network.

See SFTP.

Persado

Persado is an AI-driven content generation and decisioning platform that uses segment data to personalize words, concepts, and ideas to help your business grow purchases, loyalty registrations, automatic payment sign-ups, and self-service enrollments.

See SFTP.

Pinterest

Pinterest is a visual discovery engine on which your brand can engage with your customers. Send a list of products that are in your product catalog to Pinterest to enable pins, and then send a list of customers with whom your brand wants to engage.

See OAuth.

PowerReviews

PowerReviews is an ecosystem of consumers, advocates and influencers who create and curate authentic content to accelerate sales.

See SFTP.

Quad

Quad is a marketing solutions provider that combines a strong print foundation with an integrated marketing platform to help marketers improve spend efficiency across offline and online media channels.

See SFTP.

RR Donnelly

RR Donnelly provides marketing and business communications, commercial printing, and related services.

See SFTP.

Sailthru

Sailthru is a cross-channel marketing platform built to deliver personalized experiences for consumers across email, web, and mobile channels.

Sailthru requires the following credentials:

API key

The API key for your the name of application for which credentials are configired account.

API secret

The API secret for your the name of application for which credentials are configired account.

You can find the API key and secret after you log in to the name of application for which credentials are configired and authenticate to the Sailthru API. The API key and API secret are available on the “Setup – API & Postbacks” page.

Salesforce Marketing Cloud

Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services.

Salesforce Marketing Cloud requires the following credentials:

API client ID and client secret

The client ID and client secret for your brand’s instance of the Marketing Cloud SOAP API.

API authentication subdomain

The authentication subdomain for your brand’s instance of the Marketing Cloud SOAP API.

SFTP hostname

Required. The hostname for the application for which credentials are being configured. For example: “sftp.acme.com”.

SFTP passphrase

The passphrase that is associated with the username.

SFTP username

Required. A username with access to the application for which credentials are being configured. This username must be allowed to write data to the remote folder to which Amperity will send data.

Salesforce Sales Cloud

SalesForce Sales Cloud brings customer information together into an integrated platform, and then provides access to thousands of applications through the AppExchange.

Salesforce Sales Cloud requires the following credentials:

Username and password

The username and password of a Salesforce account configured for API access.

Security token

The Salesforce security token associated with the username. This setting is not required when IP range policies are configured from the Salesforce admin console.

SFTP

Secure File Transfer Protocol (SFTP) is a network protocol that provides file access, file transfer, and file management over any reliable data stream.

SFTP sites require the following credentials, which can vary by SFTP site:

Hostname

Required. The hostname for the application for which credentials are being configured. For example: “sftp.acme.com”.

Port

The port number required by the application for which credentials are being configured. Use this setting only when the SFTP site uses a non-default port value.

Username

Required. A username with access to the application for which credentials are being configured. This username must be allowed to write data to the remote folder to which Amperity will send data.

Host public key

The host public key for the application for which credentials are being configured.

Private key

A private key that is used to encrypt files that are sent to the application for which credentials are being configured.

This setting is only required when the “private-key” credential type is selected.

Passphrase

The passphrase that is associated with the username.

SMG

Service Management Group (SMG) helps brands boost loyalty and improve business performance by combining technology and differentiated, strategic services to collect, analyze, and share feedback and behavioral data.

See SFTP.

Snapchat

Snapchat is a social media platform that allows users to access pictures and messages for a short time. Snapchat provides a self-serve platform from which brands can manage ads and advertising campaigns.

See OAuth.

Snowflake

Snowflake is an analytic data warehouse that is fast, easy to use, and flexible. Snowflake uses a SQL database engine that is designed for the cloud.

Snowflake running in Amazon AWS requires the following credentials:

Username

A username with permission to access the name of application for which credentials are configired.

Password

The password for the username.

IAM access key

Required. The IAM access key (along with the secret key) that that allows Amperity to autheticate to Snowflake.

IAM secret key

Requried. The IAM secret key (along with the access key) that allows Amperity to autheticate to Snowflake.

IAM role ARN

The IAM role ARN (Amazon Resource Name) that is used by Amperity to access Snowflake.

Snowflake running in Microsoft Azure requires the following credentials:

Username

A username with permission to access the name of application for which credentials are configired.

Password

The password for the username.

Account name

The unique name of an account that exists within your brand’s the name of application for which credentials are configired organization.

Shared access signature

The shared access signature that allows access to a Microsoft Azure Blob Storage container.

SoundCommerce

SoundCommerce is a data platform for consumer brands and retailers that spans marketing, merchandising, supply, fulfillment, delivery, and customer service.

See SFTP.

TikTok Ads

TikTok is the world’s leading destination for short-form mobile videos. TikTok’s mission is to capture and present the world’s creativity, knowledge, and moments that matter in everyday life.

See OAuth.

The Trade Desk

The Trade Desk is a platform for wide internet advertising and enables the use of UID 2.0 for first-party paid media advertising. You can send offline measurement data to The Trade Desk, and then use that data for attribution and targeting. Monetize your brand’s ID-based audiences by making third-party audiences available to advertisers for more granular targeting.

Your brand must have a UID 2.0 agreement in-place with The Trade Desk before configuring these destinations.

The Trade Desk requires the following credentials:

Advertiser ID

The advertiser ID for your account with the name of application for which credentials are configired.

Advertiser secret

The advertiser secret for your account with the name of application for which credentials are configired.

You can find the advertiser ID and secret key from the management console within the name of application for which credentials are configired. Open “Preferences”, and then “First Party Data Credentials”. The advertiser ID and secret key are shown there.

Provider ID (third-party only)

The provider ID for your account with The Trade Desk. Ask your The Trade Desk representative for details.

Platform API token (third-party only)

A long-lived token that allows access to The Trade Desk Platform API.

Vibes

Vibes is a mobile marketing company that provides a variety of mobile marketing products and services, such as text message marketing (SMS/MMS), mobile wallet marketing, push notifications, and mobile web experiences.

See SFTP.

Yahoo DSP

Yahoo DSP is a demand-side platform (DSP) to which you can send audiences, and then advertise across the Yahoo brand ecosystem, incluidng Yahoo, Yahoo Mail, TechCrunch, Yahoo Finance, Yahoo Sports, and Yahoo News.

Yahoo DSP requires the following credentials:

Seat MDM ID

Required. The “Site MDM ID” is the value of your brand’s Master Data Management (MDM) ID in the name of application for which credentials are configired. This is a unique advertiser ID that assigns your brand a specific location within the the name of application for which credentials are configired taxonomy.

Zendesk

Zendesk is a service-first CRM company that builds software designed to improve customer relationships by providing support, chat, and community services that span channels.

Zendesk requires the following credentials:

API token

Required. Your brand’s Zedesk API token.

Email address

Required. The email address for the Zendesk API user.