Purchased channel intervals

Purchased channel attributes represent the count of the distinct channels (online, in store, etc.) through which a customer interacted with your brand during during the specified time period.

Purchased channel attributes are available at the following intervals:

• L30D Purchase Channels (30 days)

• L3M Purchase Channels (3 months)

• L6M Purchase Channels (6 months)

• L12M Purchase Channels (12 months)

• LY12M Purchase Channels (12-to-24 months)

• Lifetime Purchase Channels (Lifetime)

Use in segments

You can access purchased channel intervals directly from the Segment Editor. To add this attribute to your segment, To add these attributes to your segment, click Add condition and then Add attribute. Select the Transaction Attributes Extended source, select a purchase channel interval attribute, and then apply a condition.

Available conditions

The following table lists the conditions that are available to these attributes.

Note

These attributes have an Integer data type. All Integer data types share the same set of conditions. Recommended conditions for this attribute are identified with “ More useful” and conditions with more limited use cases are identified with “ Less useful”.

Condition	Description
is	Returns customer records with values that match the specified purchase channel interval.
is between	More useful Returns customer records with values that are between the specified purchase channel intervals, not including the specified purchase channel interval.
is greater than	More useful Returns customer records with values that are greater than the specified purchase channel interval, not including the specified purchase channel interval.
is greater than or equal to	More useful Returns customer records with values that are greater than or equal to the specified purchase channel interval, including the specified purchase channel interval.
is in list	Returns customer records with values that match the purchase channel intervals that are specified in the list.
is less than	Returns customer records with values that are less than the specified purchase channel interval, not including the specified purchase channel interval.
is less than or equal to	Returns customer records with values that are less than or equal to the specified purchase channel interval, including the specified purchase channel interval.
is not	Less useful Returns customer records with values that do not match the specified purchase channel interval.
is not between	Less useful Returns customer records with values that are not between the specified purchase channel intervals, not including the specified purchase channel interval.
is not in list	Less useful Returns customer records with values that do not match the purchase channel intervals that are specified in the list.
is not NULL	Returns customer records that have a value.
is NULL	Returns customer records that do not have a value.